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Citadel, a Fortress Surgeon Digital Marketing digital marketing company, announces an increased search engine optimization solution for plastic surgeons, concentrating on online visibility, patient engagement, and technique development. Lauren's concentrate on ROI and passion for discovering the critical details that change projects from excellent to wonderful include creating a grand range multivariate examination structure making use of fractional factorial analysis for recognizing ROI potential in electronic media across Pfizer Rx brand names within the Pfizer for Living portfolio, and establishing an estimate method for predicting ROI before media financial investment.

A 25-year veteran in the health care advertising and marketing space, Tracey began her occupation as an agency account person for a variety of pharma brand names and later on spearheaded the advertising and marketing effort to release a first-of-its kind website in the eyewear and eyecare room.

He leads a team of media strategy, media planning, media purchasing and media execution specialists who collaboratively make certain that campaign objectives are attained in order to make the most of roi and interactions. Lauren's job in digital and media began in the 90's, equally as electronic came to be a viable marketing channel.

While at Underscore, she invested 3 years educating Internet search engine Marketing at the WSE College in Krakow. One of her faves memories of operating at Underscore was years ago, when they determined how to map Nielsen information to Yahoo's audience base and prove out ROI from electronic media to retail acquisition.